Professional Advisory Services Inc. Sells 1,704 Shares of Booking Holdings Inc. (NASDAQ:BKNG)

Professional Advisory Services Inc. reduced its holdings in shares of Booking Holdings Inc. (NASDAQ:BKNG) by 20.8% in the 4th quarter, Holdings Channel.com reports. The institutional investor owned 6,489 shares of the business services provider’s stock after selling 1,704 shares during the period. Booking comprises 4.4% of Professional Advisory Services Inc.’s investment portfolio, making the stock its 3rd largest holding. Professional Advisory Services Inc.’s holdings in Booking were worth $32,240,000 as of its most recent SEC filing.

A number of other institutional investors have also recently added to or reduced their stakes in BKNG. Jamison Private Wealth Management Inc. purchased a new position in shares of Booking in the third quarter valued at $25,000. West Financial Advisors LLC acquired a new position in Booking in the third quarter worth about $29,000. Addison Advisors LLC increased its holdings in shares of Booking by 80.0% in the 3rd quarter. Addison Advisors LLC now owns 9 shares of the business services provider’s stock valued at $38,000 after acquiring an additional 4 shares during the last quarter. Fairscale Capital LLC acquired a new stake in shares of Booking during the second quarter worth $41,000. Finally, Carmichael Hill & Associates Inc. grew its position in shares of Booking by 66.7% during the 3rd quarter. Carmichael Hill & Associates Inc. now owns 10 shares of the business services provider’s stock valued at $42,000 after buying an additional 4 shares during the last quarter. 92.42% of the stock is owned by hedge funds and other institutional investors.

Analyst Upgrades and Downgrades

A number of analysts have recently weighed in on the company. UBS Group increased their price target on Booking from $5,050.00 to $5,550.00 and gave the stock a “buy” rating in a research report on Thursday, October 31st. Piper Sandler raised their price objective on shares of Booking from $3,560.00 to $4,900.00 and gave the company a “neutral” rating in a research note on Thursday, October 31st. B. Riley upped their price target on shares of Booking from $4,650.00 to $5,100.00 and gave the company a “buy” rating in a report on Thursday, October 31st. Jefferies Financial Group raised their price objective on Booking from $4,200.00 to $4,300.00 and gave the stock a “hold” rating in a research note on Tuesday, October 22nd. Finally, Wells Fargo & Company cut their target price on Booking from $4,657.00 to $4,470.00 and set an “equal weight” rating on the stock in a research report on Thursday. Ten equities research analysts have rated the stock with a hold rating, twenty-one have assigned a buy rating and two have given a strong buy rating to the company’s stock. According to MarketBeat, the company currently has an average rating of “Moderate Buy” and a consensus target price of $4,997.64.

Booking Price Performance

Shares of NASDAQ:BKNG opened at $4,926.80 on Friday. The business has a 50-day moving average of $5,052.51 and a two-hundred day moving average of $4,370.55. Booking Holdings Inc. has a fifty-two week low of $3,180.00 and a fifty-two week high of $5,337.24. The stock has a market capitalization of $163.08 billion, a P/E ratio of 33.43, a P/E/G ratio of 1.60 and a beta of 1.41.

Booking Dividend Announcement

The company also recently declared a quarterly dividend, which was paid on Tuesday, December 31st. Stockholders of record on Friday, December 6th were given a $8.75 dividend. This represents a $35.00 dividend on an annualized basis and a dividend yield of 0.71%. The ex-dividend date was Friday, December 6th. Booking’s dividend payout ratio is 23.75%.

Booking Company Profile

Booking Holdings Inc, formerly The Priceline Group Inc, is a provider of travel and restaurant online reservation and related services. The Company, through its online travel companies (OTCs), connects consumers wishing to make travel reservations with providers of travel services across the world. It offers consumers an array of accommodation reservations (including hotels, bed and breakfasts, hostels, apartments, vacation rentals and other properties) through its Booking.com, priceline.com and agoda.com brands.