RFG Advisory LLC Acquires 57 Shares of Booking Holdings Inc. (NASDAQ:BKNG)

RFG Advisory LLC boosted its holdings in Booking Holdings Inc. (NASDAQ:BKNG) by 8.5% during the fourth quarter, according to its most recent 13F filing with the Securities & Exchange Commission. The fund owned 726 shares of the business services provider’s stock after acquiring an additional 57 shares during the quarter. RFG Advisory LLC’s holdings in Booking were worth $3,605,000 at the end of the most recent reporting period.

A number of other institutional investors have also added to or reduced their stakes in BKNG. Jamison Private Wealth Management Inc. bought a new position in shares of Booking during the 3rd quarter valued at about $25,000. West Financial Advisors LLC bought a new position in shares of Booking during the 3rd quarter valued at about $29,000. Addison Advisors LLC increased its position in shares of Booking by 80.0% during the 3rd quarter. Addison Advisors LLC now owns 9 shares of the business services provider’s stock valued at $38,000 after purchasing an additional 4 shares during the last quarter. Carmichael Hill & Associates Inc. increased its position in shares of Booking by 66.7% during the 3rd quarter. Carmichael Hill & Associates Inc. now owns 10 shares of the business services provider’s stock valued at $42,000 after purchasing an additional 4 shares during the last quarter. Finally, Friedenthal Financial bought a new position in shares of Booking during the 4th quarter valued at about $50,000. 92.42% of the stock is currently owned by institutional investors.

Analyst Ratings Changes

Several equities analysts have recently commented on the company. StockNews.com upgraded Booking from a “hold” rating to a “buy” rating in a research report on Saturday, November 9th. Royal Bank of Canada raised their price target on Booking from $3,900.00 to $5,250.00 and gave the stock an “outperform” rating in a research report on Friday, November 1st. Robert W. Baird initiated coverage on Booking in a research report on Wednesday, November 27th. They set an “outperform” rating and a $5,850.00 price target on the stock. Wells Fargo & Company reduced their price target on Booking from $4,657.00 to $4,470.00 and set an “equal weight” rating on the stock in a research report on Thursday, January 16th. Finally, JMP Securities restated a “market outperform” rating and set a $5,400.00 price target on shares of Booking in a research report on Wednesday, December 11th. Ten investment analysts have rated the stock with a hold rating, twenty-one have assigned a buy rating and two have assigned a strong buy rating to the company. According to data from MarketBeat, the company has a consensus rating of “Moderate Buy” and an average target price of $4,997.64.

Booking Stock Performance

NASDAQ BKNG opened at $4,764.89 on Friday. The business’s fifty day moving average is $5,032.26 and its 200 day moving average is $4,401.19. Booking Holdings Inc. has a fifty-two week low of $3,180.00 and a fifty-two week high of $5,337.24. The company has a market capitalization of $157.72 billion, a PE ratio of 32.33, a price-to-earnings-growth ratio of 1.57 and a beta of 1.41.

Booking Announces Dividend

The firm also recently disclosed a quarterly dividend, which was paid on Tuesday, December 31st. Stockholders of record on Friday, December 6th were given a $8.75 dividend. The ex-dividend date of this dividend was Friday, December 6th. This represents a $35.00 annualized dividend and a dividend yield of 0.73%. Booking’s payout ratio is 23.75%.

Booking Company Profile

Booking Holdings Inc, formerly The Priceline Group Inc, is a provider of travel and restaurant online reservation and related services. The Company, through its online travel companies (OTCs), connects consumers wishing to make travel reservations with providers of travel services across the world. It offers consumers an array of accommodation reservations (including hotels, bed and breakfasts, hostels, apartments, vacation rentals and other properties) through its Booking.com, priceline.com and agoda.com brands.