comScore, Inc. (NASDAQ:SCOR) Sees Large Decrease in Short Interest

comScore, Inc. (NASDAQ:SCOR) saw a significant drop in short interest in the month of February. As of February 15th, there was short interest totalling 17,400 shares, a drop of 60.9% from the January 31st total of 44,500 shares. Currently, 0.5% of the shares of the stock are sold short. Based on an average trading volume of 26,800 shares, the days-to-cover ratio is presently 0.6 days.

Institutional Investors Weigh In On comScore

A number of institutional investors and hedge funds have recently bought and sold shares of the stock. Renaissance Technologies LLC raised its stake in comScore by 10.0% in the fourth quarter. Renaissance Technologies LLC now owns 45,436 shares of the company’s stock valued at $265,000 after purchasing an additional 4,115 shares in the last quarter. Squarepoint Ops LLC bought a new stake in shares of comScore in the 4th quarter worth approximately $99,000. Heron Bay Capital Management purchased a new stake in shares of comScore in the 4th quarter valued at $160,000. Finally, Clune & Associates LTD. bought a new position in shares of comScore during the 4th quarter valued at $740,000. 42.15% of the stock is owned by hedge funds and other institutional investors.

Wall Street Analysts Forecast Growth

Separately, StockNews.com assumed coverage on shares of comScore in a research report on Thursday. They issued a “hold” rating for the company.

comScore Price Performance

Shares of SCOR opened at $6.06 on Friday. The firm’s 50 day simple moving average is $6.69 and its 200 day simple moving average is $6.81. The company has a market capitalization of $29.64 million, a P/E ratio of -0.28 and a beta of 1.17. comScore has a 1-year low of $4.89 and a 1-year high of $20.42.

About comScore

comScore, Inc operates as an information and analytics company that measures audiences, consumer behavior, and advertising across media platforms in the United States, Europe, Latin America, Canada, and internationally. The company provides digital ad solutions, including Media Metrix Multi-Platform and Mobile Metrix, which measure websites and applications on computers, smartphones, and tablets; Video Metrix that delivers measurement of digital video consumption; Plan Metrix, which offers understanding of consumer lifestyle; Total Home Panel Suite, which capture OTT, connected TV, and IOT device usage and content consumption; CCR, which enhances validated campaign essentials verification of mobile and desktop video campaigns; XMedia Enhanced, which provides a deduplicated view of national programming content; Comscore marketing solutions; Lift Models, which measures the impact of advertising on a brand; Survey Analytics, which measure various consumer insights including brand health metrics; and Activation Solutions, including audience activation and content activation.