Principal Securities Inc. Decreases Stock Holdings in Booking Holdings Inc. (NASDAQ:BKNG)

Principal Securities Inc. reduced its position in shares of Booking Holdings Inc. (NASDAQ:BKNG) by 11.9% in the fourth quarter, according to the company in its most recent disclosure with the Securities and Exchange Commission. The firm owned 2,311 shares of the business services provider’s stock after selling 312 shares during the period. Principal Securities Inc.’s holdings in Booking were worth $11,484,000 as of its most recent SEC filing.

Other large investors also recently modified their holdings of the company. Geode Capital Management LLC grew its position in shares of Booking by 1.4% in the 3rd quarter. Geode Capital Management LLC now owns 797,116 shares of the business services provider’s stock worth $3,350,605,000 after buying an additional 11,211 shares during the last quarter. Janus Henderson Group PLC lifted its stake in Booking by 0.5% in the third quarter. Janus Henderson Group PLC now owns 492,274 shares of the business services provider’s stock worth $2,073,508,000 after acquiring an additional 2,321 shares during the period. Fisher Asset Management LLC boosted its holdings in Booking by 3.3% in the third quarter. Fisher Asset Management LLC now owns 418,742 shares of the business services provider’s stock valued at $1,763,797,000 after acquiring an additional 13,429 shares in the last quarter. UBS AM a distinct business unit of UBS ASSET MANAGEMENT AMERICAS LLC increased its position in Booking by 4.1% during the 3rd quarter. UBS AM a distinct business unit of UBS ASSET MANAGEMENT AMERICAS LLC now owns 296,599 shares of the business services provider’s stock valued at $1,249,311,000 after purchasing an additional 11,649 shares during the period. Finally, Icon Wealth Advisors LLC increased its position in Booking by 342,723.5% during the 3rd quarter. Icon Wealth Advisors LLC now owns 233,120 shares of the business services provider’s stock valued at $981,929,000 after purchasing an additional 233,052 shares during the period. 92.42% of the stock is owned by institutional investors.

Booking Trading Up 0.7 %

NASDAQ BKNG opened at $5,044.40 on Friday. The stock has a market cap of $166.97 billion, a price-to-earnings ratio of 34.23, a PEG ratio of 1.65 and a beta of 1.39. Booking Holdings Inc. has a 12 month low of $3,180.00 and a 12 month high of $5,337.24. The company’s 50 day moving average is $4,919.75 and its two-hundred day moving average is $4,499.93.

Analyst Upgrades and Downgrades

Several analysts have commented on the stock. Wedbush raised their price objective on shares of Booking from $5,000.00 to $5,500.00 and gave the stock an “outperform” rating in a report on Monday, January 6th. Benchmark restated a “buy” rating and issued a $4,600.00 target price on shares of Booking in a research note on Tuesday, October 29th. Piper Sandler upped their price target on Booking from $3,560.00 to $4,900.00 and gave the stock a “neutral” rating in a research note on Thursday, October 31st. The Goldman Sachs Group raised their price objective on Booking from $3,940.00 to $4,510.00 and gave the company a “neutral” rating in a research report on Friday, November 1st. Finally, BMO Capital Markets upped their target price on shares of Booking from $4,205.00 to $5,155.00 and gave the stock an “outperform” rating in a research report on Thursday, October 31st. Ten equities research analysts have rated the stock with a hold rating, twenty-one have assigned a buy rating and two have issued a strong buy rating to the company’s stock. According to data from MarketBeat.com, Booking has a consensus rating of “Moderate Buy” and an average price target of $5,044.43.

Booking Company Profile

Booking Holdings Inc, formerly The Priceline Group Inc, is a provider of travel and restaurant online reservation and related services. The Company, through its online travel companies (OTCs), connects consumers wishing to make travel reservations with providers of travel services across the world. It offers consumers an array of accommodation reservations (including hotels, bed and breakfasts, hostels, apartments, vacation rentals and other properties) through its Booking.com, priceline.com and agoda.com brands.